On April 16th, European fintech Pliant announced it has acquired Austrian insurtech hi.health. This acquisition marks a significant development in digital insurance and healthcare payments.

Founded in 2019 by Fredrik Debong and Sebastian Gruber, hi.health has created a digital interface that simplifies the reimbursement process for insured individuals, effectively connecting health services with financial technology.

A Frontiers Health Story

The founders of hi.health have been part of the Frontiers Health journey from the beginning. The company debuted in 2019 during our iconic Start-up Discovery session and has since remained an active force within our ecosystem.

Co-founder Fredrik Debong — also a valued member of the Frontiers Health Steering Committee — has brought his vision and energy to our global stage through keynotes, panels, and ongoing dialogue on the future of digital health and insurance innovation.

Explore hi.health’s presence in our video portal.

DATE: April 16th, 2025 | SOURCE: hi.health

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