Ruby is the founder of Ruby & Co. Health Studio, a boutique consultancy working at the intersection of health innovation, digital health, and patient-centered design. With a career spanning global pharma, med tech, digital health, management consulting, government, and the NHS, Ruby brings a rare dual perspective—having led strategic initiatives from inside the system while also navigating it as a rare cancer patient. 

She has worked across major health sectors including oncology, rare diseases, and chronic conditions, delivering projects that translate bold ideas into practical change. From leading Pfizer’s global Healthcare Hub operating model to shaping digital collaborations at Johnson & Johnson, and partnering with health startups across the UK and US, Ruby is known for connecting insight with action—bridging the gaps between systems, strategy, and the lived experience of care.