Joyce Griggs is a commercial leader, healthcare communications expert, and entrepreneur. She has more than twenty years of experience in global pharmaceutical and biotechnology marketing, including the launch and leadership of blockbuster therapies. She founded United States of Healthcare and Healthcare Powered by You (HCPBY) as initiatives redefining health self-advocacy as an essential life skill. Through these offerings, she works to bridge strategic innovation and human experience. As the architect of a global platform advancing health self-advocacy, Joyce is building the infrastructure for a new standard of care. Her work equips patients, caregivers, and clinicians with the tools and frameworks to create effective partnerships that drive better health outcomes. In partnership with Gerry Chillé, she is developing an AI ally that transforms the HCPBY health self-advocacy education platform into an instructional partner, leading to personalized, actionable guidance that helps users translate knowledge into confident action. Together, they are shaping a new global standard: practical, evidence-based self-advocacy powered by innovation and designed for universal access. Her recent article, “Health Self-Advocacy Is an Essential Life Skill,” can be found on KevinMD.com.