Erica is the Group CEO of Mindler, a European leader in digital mental healthcare operating across the Nordics, the UK, and the Netherlands. Since its inception, Mindler has been dedicated to broadening access to mental health support through scalable technology, enabling patients to receive timely, effective care and empowering clinicians to deliver it without delays. Driven by a mission to break down the stigma around mental health, Mindler is guided by a simple standard: It’s okay not to be okay; it’s not okay not to get help in time. With a career defined by leading through complex change, Erica’s executive experience spans deep tech at Starcounter and digi-physical healthcare at Kry/Livi, spearheading primary and specialized healthcare development alongside dedicated initiatives for women’s health and digital physiotherapy. She began her career in management consulting in the US and Europe, delivering large-scale organizational transformations, and continues to serve on the boards of European health impact companies. Passionate about driving measurable, positive societal change, Erica balances vision with execution - knowing that while the big picture fuels purpose, mastering the details is what creates impact.